Blog: Visioning as a Practice for 业务 Success

The year is coming to an end – thank goodness! It’s been a wild ride through 2020, and we’re all ready to say goodbye. But for the leaders of businesses and other organizations, now is not the time to get complacent! The end of the year is prime time for strategic planning and setting your teams’ goals in 2021 and beyond. Before you dive into the granular details, there is a crucial first step that you 必须 take: establishing a 愿景.

什么是愿景?

So, what is a 愿景, exactly?  A 愿景 is simply a unifying focus for organizational efforts; 这是 a painted picture of what an organization hopes to accomplish. It’s a focal point, something to inspire your team members’ minds, that clearly demonstrates the intentions of your organization. A 愿景 emulates the very reason why your organization exists.

Leaders are 至关重要的, but they can’t accomplish anything on their own! A good leader engages others, bringing them together and channeling their various passions and commitments into one concentrated power to achieve set goals. 最好的, most effective way to align your team with one another is to cast the 愿景 for your organization. They need to share a common 愿景 as a link or bond to join together as a unit.

什么是愿景?

塑造愿景, 或“展望,” takes many forms, but the goal is the same: to align the energy of a team for a common cause. You could practice 展望 to manifest your personal growth. Perhaps you need to cast a 愿景 for a department or specific team within your business to help them align with other groups. Maybe you need to forge a 愿景 for an upcoming project or campaign to focus your whole employee base on how they can help it succeed. Or maybe you have an existing 愿景 that needs updated and refreshed; 展望 is a constant, 进化的过程! And the foundation of a resilient, healthy organization is consistent, collaborative 展望 from multiple team members.

Is Visioning Important to My 业务?

简而言之:是的! Visioning isn’t just important; 这是 至关重要的.

Some leaders see 展望 as an intriguing-but-supplementary practice or don’t think it has a tangible impact on their bottom line. Or they may see their 愿景 clear as day, but they don’t realize that others on their team have a fuzzy image at best! Many leaders tend to skip 展望 in strategic planning and get into the gritty details. But when we are invited into strategic planning meetings with those kinds of leaders and boards, we often find that the organization is so misaligned that they can’t plan effectively. It’s like trying to build walls and a roof on an uneven, misaligned foundation!

From large-scale strategic challenges to interpersonal problems, many organizational issues are symptoms of a lack of alignment on the business’ direction. All of these problems, every single one of them, can be solved through collaborative 展望 between an organization’s leaders. It takes time, it takes action, but most of all, it takes a clear 愿景 to achieve business success.

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